Online food order firm targets BPO workers in Cebu

Because Cebu’s business process outsourcing (BPO) sector is growing rapidly, theonline food order and delivery provider Foodpanda is now seeking to expand its reach in the metro. Foodpanda, which launched in Cebu in 2015 says the BPO sector is among its priority market targets. Seby Pelaez, the head of business development, said BPO employees often work at night and it would be convenient for them to order in instead of going out. Foodpanda marketing manager Mitz Jao said that they have partnered with Kia Philippines Inc. to promote their services to the BPO sector through the Foodpanda themed Kia Picanto.

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