Glossary

The most comprehensive list of business process outsourcing related terms and definition.

Customer Churn

Definition

Customer churn refers to the cessation of the customer’s relationship with the company. Companies determine customer churns upon the establishment of a predetermined time period wherein the customer should re-engage with the company but did not. Online businesses encounter many customer churns, which are evident in the decline in the number of site visits, as well as purchase of services.

In combating customer churn, businesses should take care of their customers through proactive communication, constant updates, and friendly representatives who can always provide a positive customer experience. Having the best methods to build a long-standing relationship is more comfortable to achieve with the right people helping you. Outsourcing can help you work with the competent people in this area while you focus on innovation and growing your business.

Decreasing the possibility of customer churn can be crucial to business growth. Outsource Accelerator, helps you battle customer churn by providing you effective, proven, and research-based ways on how to maintain a good relationship with your customers and how to stay relevant and wanted by your customer circle. Outsourcing your marketing and customer service functions can help you focus on your long-term goals.

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