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SEO Virtual Assistant

Definition

What is an SEO Virtual Assistant?

Businesses (no matter how big or small) looking to enhance their online presence and generate leads through social media could benefit from hiring an SEO Virtual Assistant.

 

An SEO Virtual Assistant is an SEO specialist and a social media, and internet-savvy remote worker businesses turn to for their search engine optimization needs.

 

SEO Virtual Assistants have an in-depth understanding and intellectual capacity regarding keyword and website analysis, SEO copywriting, monitoring traffic, SEO campaigns, and more.

Search engine optimization (SEO) and why it matters

SEO stands for search engine optimization, the process of creating search engine-friendly content and optimizing existing elements to make a web page more visible online.

Basically, optimized content helps search engines understand what your webpage contains and decide if it’s helpful to users.

Search engine optimization has become increasingly important to businesses for various reasons.

For one, improved SEO brings in more traffic and helps companies make their marketing efforts more effective. It helps them attract local customers by improving their business’s search engine rankings.

In turn, higher rankings make it easier for their target audience to find them in Google or Bing search results. Smaller businesses benefit from leveraging local SEO, especially when their competitors aren’t.

SEO strategy: Become more visible with SEO

There are many SEO tactics a virtual assistant can use to help a web page rank better in search engine results pages (SERPs).

These SEO techniques include:

  • Paid advertising
  • Competitor analysis
  • Setting up online directories
  • Off-page SEO/On-page SEO
  • Link building/broken link building
  • Organic search engine optimization

SEO specialists often use a combination of these techniques to help websites rank better in organic search results.

What is an SEO Virtual Assistant?

What can an SEO Virtual Assistant do for you?

SEO Virtual Assistants not only help you and your customers enjoy a fully optimized website. They also take care of finding keywords that rank in the Google search engine and utilizing these to your advantage.

Here are other tasks that an SEO virtual assistant can do to help your business:

What to look for when hiring SEO virtual assistants

An effective SEO virtual assistant can help a business owner improve the visibility of their website pages, among many other things.

These specialists combine keyword research with their knowledge of how Google’s search engine works to improve your website’s ranking in Google search results.

That’s why it’s important for you to ensure you’re hiring an SEO virtual assistant with the right qualifications.

Check out this short list of traits that the best SEO virtual assistants have:

  • Proficiency with SEO tools (e.g., SemRush, SurferSEO, Google Analytics)
  • Knowledge of local SEO, organic SEO, content SEO, and technical SEO
  • Knowledge of search engine marketing
  • Strong keyword research skills
  • Onsite SEO and offsite SEO skills
  • Good understanding of digital marketing

Outsourcing FAQ

How do I promote myself as a virtual assistant?

There are a variety of ways to get a gig as a virtual assistant. You may start on your own. Once you have mastered your niche (i.e. SEO, real estate, recruitment, etc.), you may start building your website to promote your services. You may also create an account to various online job platforms like Upwork and Freelancer, send proposals, and wait for clients to hire you.

Most clients prefer hiring virtual assistants through their trusted outsourcing partners, like Outsource Accelerator. Outsourcing firms handle everything from recruitment, to day-to-day operations, to overhead costs, so business owners can relax and reap the benefits of hiring VAs to a business.

How many hours does a virtual assistant work?

An SEO virtual assistant can work on the agreed upon work hours. For part-time workers, 20 hours per week is a good minimum. This is enough time for starting VAs to manage the brand’s social media pages, research keywords and competitors, and come up with content.

Social media success cannot be achieved overnight, so it’s wise to let your social media virtual assistant spend enough time to curate your content and online profiles. If you’re handling a team of VAs, let them share ideas and strategies through effective online collaboration tools that are perfect for remote work. 

How much do Filipino virtual assistants make?

A virtual assistant’s pay depends on their expertise and years of experience. However, according to Payscale, an average VA makes a minimum hourly pay of $4. 

Where you find your social media virtual assistant also plays a part in determining their salary per month. Freelance VAs hired through popular job platforms like Upwork and Fiverr start at $5 per hour, while those hired through outsourcing companies’ rates start at $8 per hour. With virtual assistants, you can save a lot of money on labor costs, but not to the point of consuming cheap labor.

How do I become a successful virtual assistant?

Effective communication is the key to becoming a successful virtual assistant. Excellent communication skills, flexibility, and friendly attitude (for customer service) can go a long way. In addition, a successful Amazon VA needs to be updated with the latest sales, marketing, and social media trends in order to attract and retain customers.

Further, VAs in general need to have the following skills and characteristics: 

– Time management skills

– Organizational skills

– Problem-solving skills

– Adaptability and versatility

Jack-of-all-trades

– Dependable and consistent

– Trustworthy and proactivity

– Efficiency and professionalism

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About OA

Outsource Accelerator is the trusted source of independent information, advisory and expert implementation of Business Process Outsourcing (BPO).

The #1 outsourcing authority

Outsource Accelerator offers the world’s leading aggregator marketplace for outsourcing. It specifically provides the conduit between world-leading outsourcing suppliers and the businesses – clients – across the globe.

The Outsource Accelerator website has over 5,000 articles, 450+ podcast episodes, and a comprehensive directory with 4,000+ BPO companies… all designed to make it easier for clients to learn about – and engage with – outsourcing.

About Derek Gallimore

Derek Gallimore has been in business for 20 years, outsourcing for over eight years, and has been living in Manila (the heart of global outsourcing) since 2014. Derek is the founder and CEO of Outsource Accelerator, and is regarded as a leading expert on all things outsourcing.

“Excellent service for outsourcing advice and expertise for my business.”

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