Ari Meisel – Empowering Business through Outsourcing

Podcast 212 - Ari Meisel

Ari Meisel – Empowering Business through Outsourcing

Derek welcomes to the show, Ari Meisel, whom he calls guru of gurus when it comes to increasing productivity.

Ari is the CEO and Founder of Less Doing, a productivity platform. He is also the author of the Art of Less Doing and The Replaceable Founder.



  • A personal health crisis sort of triggered Ari’s quest for systematic ways to improve productivity and do more in less time. Less Doing was born to help people optimize, automate and outsource everything to be more effective.
  • Ari defines outsourcing as empowerment and as the last line of defense. People focus on what they do best and outsource the other challenges.
  • Most bad experiences in outsourcing is fundamentally the result of bad communication, or failure to communicate what success looks like.  For Ari it is important to optimize, automate, then outsource.
  • There’s no limit to the talent. The greatest writer, or graphic designer or developer maybe within your zip code, or at places you can easily access at a click of a button.
  • Timing is a kind of balancer. There is a sweat spot in the growth to really focus on the systems and processes, rather than just bringing in sales.


Key Notes

  •   Outsourcing is empowering business to be more productive in less time.
  •  Employment is no longer limited to local resources as the international talent is just a click away.
  • It is important to know exactly when to outsource, not too soon and never late.


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