Attract talent this new year with these 4 steps

Even though many employers are growing tired of it, a remote work arrangement makes recruitment much easier. It is like an irresistible catnip that easily attracts applicants to an organization. 

That is why the labor market on roles that must be performed on-site is currently tight. Fortunately, strategic recruiting can solve every employer’s remote working woes for 2023. 

Here’s how to appeal to applicants this new year. 

Be creative about flexibility

Carmen Canales, Chief People and Belonging Officer at healthcare network Novant Health, said that flexibility does not only mean remote work. It also includes allowing employees to choose work schedules that are fit for them. 

Make arrangements with your employees. Ask them what schedule works best for them that will also yield productivity in the office. Are they interested in a hybrid working arrangement, or can they condense a 40-hour workweek into less than five days?

Consider the commute

One thing that attracts people to remote work is the amount of commuting time they can avoid. 

Rachel Lipson, cofounder and director of the Project on Workforce at Harvard University, said that advertising how close your office is to public transport or offering ways for folks to get to work can be another competitive advantage to your company.

Respect everyone’s time

Ellie Botoman, a graduate student in New York City, said that she prefers in-person work for the social and collaborative aspects. Her only complaint? Being expected to pick up the slack of her remote colleagues just because she works on-site. 

Avoid this at all costs! Allowing this to continue in the workplace might breed tension and frustrate your staff to the point of quitting.

Prioritize a sense of belonging

Most job seekers nowadays value growth, development, and a sense of belonging in the workplace. 

Harvard’s Lipson said that in a market where job seekers are looking specifically for remote work, employers could win over job seekers to on-site work through enthusiastic word-of-mouth. 

“Tap into your existing workforce and “get them to be your best brand ambassadors out there,” added Lipson.

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