Design with ease: Outsource graphic design services now!

Why should you outsource graphic design services?

Outsourcing graphic design lets you produce more quality work by tapping skilled, well-trained designers, often in the Philippines, without the cost of a full in-house team.

• It gives you room to take on more projects and scale fast.
• It costs less upfront than hiring designers in-house.
• It opens access to many roles, from art directors to UX designers.

Outsourcing graphic design and drafting is a smart way to grow. You get quality output for your clients from qualified talent. As a result, you gain the freedom to take on more work and scale with ease.

Most companies lack the time and staff to hire in-house designers for early drafts. Instead, they want to focus on the final touches that meet client goals. As a result, outsourcing the groundwork frees their core team. So outsourcing is a smaller upfront cost than an in-house hire. In addition, the graphic design field covers many roles you can outsource, from art directors to UX designers. For a deeper look, see this guide to graphic design outsourcing.

Why outsource design services

Companies choose to outsource for a few clear reasons. Here are the main ones.

Lack of manpower

Many teams are already stretched thin. So they outsource their designs to keep up. As a result, non-core tasks go to an outsourced designer, and deadlines still get met.

Gaining new perspectives and ideas

Outsourcing also brings fresh ideas to a project. Because of this, teams improve the layout and concept of a campaign. In short, a new set of eyes often lifts the work.

The demand for a project

Businesses do not always need a full-time designer. So they can outsource campaigns only when the demand is there. This keeps costs in line with real needs.

Cost control and scalability

Finally, outsourcing saves on the cost of in-house staff. It also removes extra HR steps. As a result, teams avoid added benefits and overhead when they work with a provider.

Graphic design services

You can outsource many graphic design services. The right one depends on your needs.

• Branding. These designs state the identity of a business. Brand designers craft logos, typefaces, and color palettes for their clients.
• Marketing and advertising collaterals. Marketing designers build brochures, banners, and cover photos for campaigns.
• User interface. Designers create an interface that boosts engagement with a website, app, or game. They work with UX designers and UI developers.
• Publication design. Publishing designers work with editors on covers and layouts. They also keep up with digital publishing.
• Packaging. Product packaging tells a brand’s story. So designers develop packaging that helps products sell.
• Motion graphics. Motion designers build storyboards and bring them to life. For example, they use video, GIFs, and apps.
• Logo design. Designers use visual communication to craft logos and other visual content.
• Web development. Some designers dabble in web development to shape user experience and build sites.
• Packaging design. A skilled designer can build package designs from stock images and other elements.

Many brands also outsource full creative projects, not just single tasks. To learn more, explore this overview of creative services outsourcing. It helps you see what fits your team best.

CAD services

You can also outsource computer-aided design (CAD) roles. In addition, real estate pros often use these services. For example, they cover:

• Architectural services
• Structural services
• Mechanical, Engineering, Plumbing, and Fire Protection (MEPF) services
• Environmental graphic design for public spaces

CAD work needs precise skills and the right tools. So many firms weigh the benefits of CAD outsourcing before they start.

Graphic design skills

Outsourced graphic artists bring strong skills to the table. Here is what to look for.

• Understanding design elements. Designers grasp visual elements and use them to share ideas.
• Expertise in tools. They know tools like Adobe Illustrator and Adobe Photoshop well.
• A keen eye for aesthetic appeal. They spot what looks good and why.
• Problem-solving. They know how to solve issues on every project.

Skills and styles shift each year. So it helps to track the latest graphic design trends when you hire.

Outsourcing design services

You can outsource design to a freelancer, an agency, or a business process outsourcing company. The right pick depends on the nature of the work.

Freelance platforms

Freelancers work through many platforms. They offer a wide range of skills. As a result, they suit one-off tasks like logo making and web design.

Upwork

Upwork works like other freelance sites. Employers post jobs online. Then they hire freelancers directly through the platform. It also handles collaboration, tracking, and payments in one place for safety.

Fiverr

At Fiverr, employers buy freelancer services. Freelancers post offers to draw in clients. Then employers reach out to purchase and get the work done fast.

FreeeUp

FreeeUp lets employers hire pre-vetted talent instead of searching alone. So it helps cut employee turnover on the platform. You just fill a request form for the roles you need. Then the system matches you with a qualified applicant.

Freelancer

Freelancer is one of the oldest freelance sites. It is a marketplace for web and graphic design work. It works like Upwork: you post a job, then freelancers submit proposals.

Design agencies

For bigger tasks, firms often hire creative or design agencies. For example, agencies handle ad production and social media campaigns. They also cover design consultancy and product launches.

Upwork Agencies

Upwork does more than list freelancer profiles. In addition, it holds a directory of agencies you can hire for design work.

Clutch

Clutch.co is an independent research site. It ranks agencies by client reviews. It also lists pricing and skills to help you search with ease.

Manta

Manta lists design agencies in the US. So you can filter by state or location. It also shows ratings and contact points.

DesignAdvisor

DesignAdvisor ranks web design agencies by rating. It features the top 10 agencies with prices and other skills.

The Manifest

Finally, The Manifest is the sister site of Clutch. It lists the top 100 agencies across industries, including graphic design.

BPO companies

BPO companies, such as Booth and Partners, suit regular graphic and web design needs. They offer web layout, UI/UX work, animation, and CAD design for many projects. If you want to compare routes, this guide on web design outsourcing lays out the options. You can also weigh UI and UX design outsourcing for product work.

Outsource Accelerator

Outsource Accelerator is the leading marketplace for BPO. We list hundreds of companies on our site. In addition, we offer staffing services to clients who need graphic, web design, and CAD roles.

Key takeaways

• Outsourcing graphic design cuts costs and helps you scale fast.
• You can outsource branding, UI, packaging, motion graphics, and more.
• CAD services suit real estate, architecture, and engineering work.
• You can hire freelancers, agencies, or a BPO company.
• BPO firms suit steady, ongoing design needs.

Frequently asked questions about outsourcing graphic design

What graphic design services can I outsource?

You can outsource many services. For example, these include branding, marketing collateral, UI design, and packaging. You can also outsource motion graphics and CAD work.

Is it cheaper to outsource graphic design?

Yes, in most cases. Outsourcing removes salary, benefits, and overhead costs. So it is often a smaller upfront cost than an in-house hire.

Should I hire a freelancer or an agency?

It depends on the task. Freelancers suit one-off jobs like a logo. Agencies and BPO firms suit larger, ongoing projects.

Why outsource design to the Philippines?

The Philippines has skilled, well-trained designers. In addition, labor costs are lower than in many Western markets. As a result, you get quality work at a fair price.

What skills should an outsourced designer have?

Look for strong design sense and tool expertise. For example, they should know Adobe Illustrator and Photoshop. A keen eye and good problem-solving also matter.